Warner Bros. Discovery, the behemoth born from the recent merger of Discovery Inc. and AT&T-owned WarnerMedia, has outlined plans to combine its HBO Max and Discovery+ streaming services next year. Based on the company’s earnings call, we can expect them to form together in the summer of 2023.
The service will begin rolling out in the U.S. in the summer, followed by Latin America later this year, and European markets with HBO Max in early 2024, with more to follow later that year. It’s unclear what they’re calling the new service, but at some point during the call, we heard some big hints that it might not include “HBO” in the title.
While pricing for the new combined service hasn’t been shared, we do understand that for now the company will be focusing on ad-supported and ad-free versions of its new service. But ultimately, it also intends to explore options in the “free, ad-supported space.”
And it sounds like at least some users might also be hit by the price hike. Without giving numbers, we’ve been told the company is “moving away” from heavily discounted promotions and plans to raise prices “especially in certain international regions where we are well below the market”, and regularly over time Raise the price.
Later on the conference call, when asked about the migration plans for subscribers to the cheaper Discovery+ service, we heard that WarnerMedia Discovery plans to offer some kind of transition period for lower-priced subscribers, but at some point must ensure that subscribers are “relatively short” move to an “inevitably higher price point” within the time frame.
HBO Max Spotlight: August 2022
WarnerMedia Discovery currently has more than 92 million subscribers, and these and other strategic changes are expected to bring it to 130 worldwide by 2025, while it also appears to cut costs and cut costs by putting multiple projects on the chopping block. possible layoffs.
Rebekah Valentine is a news reporter for IGN.you can find her on twitter @duck lover.